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Unpacking November Retail Trends with CREOATE


Autumn is officially in full swing, and as we transition from October into November, the countdown to the end of 2023 is ticking away. 

With that being said, there’s never a shortage of trends afoot. Whether seasonal or topical, we’re here to serve up a run-through of all the hottest trends to keep you toasty as we drop into cooler temps. So hang about and stay with us as we zip through November’s retail trends.

On this page

  1. Cosy fall drinks
  2. Low-waste holiday ideas
  3. Comfort by candlelight
  4. Sparkle season

Most searched on CREOATE for November

Top search terms change month-on-month, with a few key outstanding categories often making repeat appearances due to their popularity. 

Most searched on CREOATE in the UK

Most searched on CREOATE in the US

Christmas Candles
Candles Toys
Crystals Crystals
Dog Kids
Soap Teapots
Bath bombs Bedding
Sublimation Christmas
Wax melts Mug brands
Dog toys Kids' pants
Incense Bows


1. Cosy fall drinks


Trending on Pinterest is one of our fave seasonal pastimes. Though not limited to the colder months, there is something extra comforting about cradling a hot mug on a cold day or night. Luckily, we have a vast array of stockists selling wholesale drinks that would make perfect autumn and winter warmers to share with you, so you can capitalise on this cosy November trend.

Herb Heaven Devon


Located on a small piece of land nestled in the South Hams, surrounded by an abundance of wildflowers, trees, and freshwater streams, this is where you’ll find Herb Heaven Devon. A place where all sorts of plants grow naturally, and where founders Lynda and David grow over 100 different culinary and medicinal herbs to make their luscious teas.

Grown through low-impact, sustainable and innovative farming methods, their artisan teas not only support health and wellbeing, but taste delicious, too.

Want to know more about the brand? Read our interview with Herb Heaven Devon co-founder Lynda, here.


Chai Guys


Authentic Indian Chai, based in the UK. The Chai Guys started when Abhilash and Gabriel met. Both had a passion for Indian food and drink, both knew something was lacking in London. And thus, the idea of Chai Guys was born: to bring the true flavour of authentic Chai to the Western world.

So in September 2018, they flew to India and immersed themselves in Chai culture, returning with a suitcase full of tea and thus, the concept of ‘Chai Guys’ was born. Shop their authentic Indian Chai wholesale here.


Sweet Revolution


We don’t know about you, but we love a latte. Thankfully, Sweet Revolution is here, and they have options. This fun little beverage brand offers organic, vegan, and free-from varieties of Superblend Lattes, all packed full of functional ingredients like beetroot, chicory, matcha, turmeric, cacao and more.

Whether you’re looking for a pick-me-up, or a guilt-free treat before bed, their blends can be mixed with either milk or water depending on your preference. So, why not stock up your shelves with something for your more sweet-toothed customers? Shop Sweet Revolution’s wholesale latte blends today.


2. Low-waste holiday ideas

Another trending topic this month, which also happens to tie in nicely with CREOATE’s top trending search term in the UK: Christmas. Tis’ the season, and many customers are looking for ways to lessen their environmental impact. 

This is backed by statistical data, with a 2022 survey finding that the vast majority of consumers across the globe saw their purchasing behaviour become at least a little more environmentally friendly compared to five years earlier. Specifically, over a third of surveyed shoppers noticed a modest change, while nearly 30 per cent said they bought sustainable products significantly more often.

In the UK specifically, across all age groups surveyed, sustainable gifts mattered the most for younger consumers, as 65 per cent of the respondents aged 18-24 stated that they will be purchasing sustainable gifts for Christmas in 2020.


So, what of the eco-friendly Christmas offering on CREOATE? Birmingham-based bauble brand Sarees by Marisha offers stunning seasonal decorations made out of upcycled saree materials, the perfect addition to your shop window display and ornament selection. Turquoise Gem Home also offers low-waste, handprinted hanging decorations but with a nautical twist, alongside handprinted wrapping paper and stationery.


Super Shipper brand, Felt so good designs its eco-friendly seasonal ornaments and biodegradable decorations in the UK, and ethically produces them in Nepal. The underlying ethos of Felt so good is to practice and promote the importance of fair trade and sustainability. Every product purchased enables their team of artisans in Nepal to live an independent life with access to safe, secure employment at a fair rate of pay. So both retailers and customers know their Christmas decor budget is going towards supporting fair pay, for workers living far away. If this isn’t the true meaning of Christmas, we don’t know what is.


Lastly, My Green Christmas was created to ensure that looking after the environment is always top of mind, especially during the festive season. The objective is to provide environmentally friendly alternatives that will benefit family, friends, and of course the bees, butterflies and birds! That is why they launched their Seed Christmas Crackers, containing flower or herb seeds as a thoughtful and long-lasting gift, that’s kind to the planet, too.


3. Comfort by Candlelight

The top trending search term on CREOATE in the US for this month is candles, and though this is often a popular category on CREOATE, it makes perfect sense for the season. With this in mind, let’s take a look at some of the trending candle brands in the states.

Nicole Rose Studio


Nicole Rose Studio uses pure plant-based ingredients when making their candles, to help you relax in your home, embrace personal rituals, feel connected with yourself and your space, and heal naturally with ease. All packaging is recyclable and reusable, so ideal for a low-waste Christmas gift. Shop Nicole Rose candles wholesale here.

Crooked Creek Candle Co


Crooked Creek Candles are hand-poured in Lorena, Texas with quality and care. Made using a natural soy wax blend, cotton wicks, and premium phthalate-free fragrance oils to offer exceptional scents with a burn time of 50+ hours, their simple black decor exudes elegance and complements all kinds of decor. Shop Crooked Creek Candles wholesale here.

Wax Apothecary


Wax Apothecary’s artisan aromatherapy candles, soaps, bath bombs, room sprays, natural gifts & home decor are created in their dedicated workshop located in Idyllwild, California USA.

They use old-world methods to infuse plant-based wax with natural oils, and dried flora to create authentic botanical and herbal fragrances in their candles and wax melts. Even better, Wax Apothecary is a Reforestation Partner, meaning for every candle they sell, a tree is planted to help revive and restore local wildlife projects. Shop Wax Apothecary Candles wholesale today.

4. Sparkle season


Entering November means the beginning of Sparkle Season, with customers prepping their end-of-year party looks and Yuletide makeovers. If you want to make your make-up shelves glisten, we have a few honourable mentions for your next stock-up.

In Your Dreams brings festival-inspired glam with its easy-to-apply face gems, jewelled headpieces, eye jewels, glitter, temporary tattoos, hair chalks and embellished eyelashes; let your customers create intricate and innovative looks, whatever the occasion.

Similarly, Luminosity Eco Glitter also offers a range of glittering options in all kinds of fun colours, with an eco-friendly, biodegradable twist for guilt-free glamour. Finally, Wise Warrior Botanicals offers a range of all-organic and ethically sourced make-up options, from eyeliner, lipstick, and setting powder, and a whole lot more.


Stock-up for the season

Now you've had the low-down on some of November's retail trends, perhaps you feel inspired to stock-up ready for the month ahead. Don't miss out on our wholesale candles, wholesale beauty, as well as our wholesale food and beverage categories. Looking for exclusively festive finds? Look no further than our wholesale Christmas Shop for all your seasonal essentials. 

Not signed up with us yet? Sign up to CREOATE for free and start shopping wholesale today.

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