When it comes to autumn, it’s easy to slip into clichés. How many times have you heard about the nights drawing in, and the leaves crunching underfoot?We’re here to inspire your autumn shop window display, and help you sidestep some of those more ‘overdone’ looks.
For us, a good window display is always a classy one; it puts your products front and centre, and avoids tacky or gimmicky props.
Here are 17 autumn window display ideas that achieve the perfect balance between understated and striking. We’ve grouped some by our favourite ideas, and collected some together for general inspiration at the end:
1. Invest in a paper prop
Make no mistake — we’re not anti-props in general. Props can be a really simple way to elevate your window display, and tie it into the current season.
Our advice? Invest in one that’s large enough to make an impact, and that you’ll be happy to bring out year after year, or even pass on to a fellow shop-owner.
Image source: Etsy
This stylised paper garland ticks all our boxes — it’s a subtle nod to the more common leaf theme, but with a twist.
Image source: Pinterest
There’s a place for the more classic options too, of course. This leaf garland is a more subtle and traditional option — while the first paper garland is more of a statement, this will sit behind a busier window without looking too overwhelming.
Image source: Pinterest
Feeling crafty? Take a leaf out of Anthropologie’s book and dye pages to create your own up-cycled leaf display.
2. Theme by colour
If you’ve read any of our shop window display idea roundups, you’ll know we’re suckers for a tonal product colour theme. It’s such a simple hack for making your window look put together without the need to buy anything extra.
The Whitehouse Gallery’s window rallies against the traditional burnt orange colour palette. The deep greens are cooling and fresh, and will stand out in a street of fiery displays.
Nest Leicester’s window keeps a more traditional colour theme, but the use of pink alongside brighter orange really lifts the whole look.
3. Experiment with liquid chalk pens
Fancy yourself an artist? Simple chalk paint illustrations are an affordable, simple way to add a seasonal flourish to your window. And the best part? They’re really easy to clean off if you make a mistake, so you can experiment risk-free.
Designed by Lucie Cooke Design, Seasons Designwear opts for a classic autumnal colour palette with a stylised, nature-themed pattern. Focusing the design around the window’s edge works like a frame for the products on show, and we love how the pattern is mirrored in the shadow on the floor.
HANNDRAWN ups the artistry with a full window autumnal scenescape. Why not see if you can collaborate with a local artist to work on a bigger design?
4. Our inspiration bank
Here’s a roundup of some more autumnal window displays we’ve found and love:
Style A Head salon
Closet and Botts
The Thirsty Bird
Bramble and Blooms
Really Wild Clothing
Quince and Cook
Bare All Beauty Bar
When should fall decorations be put out?
It's really personal preference when you decide to start setting up your fall window display, though we would recommend September or October at the very latest.
Got your autumn stock in early and excited to show it off? It's not unusual to see autumn window displays popping up in late summer, so don't hold back if your stock is ahead of the game. The longer your customers have to enjoy your fall collection, the better.
Fall in love with your autumn window display
Are you feeling particularly proud of your autumn window display this year? We’d love to add some pictures from our CREOATE community here for inspiration, so please send them to firstname.lastname@example.org.
For more retail window display inspiration, be sure to check out our Halloween Shop Display ideas for some spooky cute fall window display inspiration, as well as our January Window Display ideas for your New Year's refresh.